Actually it IS kirara, Kilala is the stupid American way of saying it because Japanese r's KINDA sound like l's (not really, the ysound more like a d and l combo) and anyone who says otherwise is pretty...uneducated...cute pic btw!
Actuly it is keirara...*sigh* I need to explain again... The actress kept saying keilala instead of keirara and they decided to keep it like that because yelling KEIRARA made you sound like a darn cheer leader...Ok happy? I like it